optimization

Optimization

Analytics 101: What They Are and How to Utilize Them

You may be reading a lot about analytics lately, but it can be tricky to understand. Having ample data won’t help if the analytical sources aren’t utilized effectively for improvements …

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Maintenance

3 Ways to Improve Website Speed and Performance

Did you know that the average user won’t wait more than 3 seconds for a website to load before leaving the site? More commonly known as the bounce rate, this …

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Website Design

The Top 5 Website Design Trends in 2021 and the 2 Standards That Continue to Have a Huge Role

Happy new year! This year is bringing some exciting new trends in websites. From behind the scenes to landing pages, websites of 2021 will be visually and functionally different from …

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Security

The Best of 2020: A Look Back at the Posts You Liked the Most

It’s that time of year! Time to look back and reflect on all that has happened over the last 366 days (it was a leap year!). For us at Hammersmith, …

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Security

Naughty List Websites and Nice List Websites

“He’s making a list, he’s checking it twice! Gonna find if your site is naughty or nice…“ While it may be a lesser-known holiday song, it is true: Santa does …

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Optimization

How Local Schema Can Help Clients Find Your Business

For web designers, the word schema makes sense. But for the rest of the world, schema may be a mystery. So first, let’s define some terms; according to Search Engine …

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Optimization

How to Know If Your Website Is out of Date, Why That’s Important and How to Fix It

When was the last time you looked at your business website? Like really looked at it? Chances are, you’ve been busy running your business and not putting enough time and …

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Optimization

Mobile Optimization: Is Your Business Website Ready?

According to CNBC, nearly 51% of 3.9 billion Internet users worldwide access websites exclusively from their smart phones. That number is expected to increase to 71% by 2025. Those are …

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