client highlight Berry Riddell

Client Highlight: Berry Riddell Website Rebuild

We love sharing client success stories, and today we’re highlighting one that shows the transformative power of a website rebuild! Creating unique and responsive websites is what we do best, and it’s always exciting to showcase our latest project.

Berry Riddell Real Estate Firm

Berry Riddell LLC, a top-tier law firm based in Scottsdale, Arizona, is known for its expertise in real estate law, land use, zoning, and commercial litigation. Their client roster includes developers, property owners, and businesses across Arizona. With a strong focus on providing high-quality legal counsel and navigating complex legal landscapes, Berry Riddell has built a solid reputation for results.

Like many businesses, Berry Riddell realized that even though its services are cutting-edge, its website didn’t reflect the same standard. That’s where Hammersmith Support comes in!

Why Redoing Their Website Was Crucial

Berry Riddell’s original website was built utilizing a page builder, resulting in additional code that added weight to the site, making it slow to load. In addition, the site was challenging to update and the design was several years old and didn’t reflect the dynamic market. 

For a business like Berry Riddell, which operates in a highly competitive legal market, having a clear, modern, and user-friendly website is essential. Potential clients often judge a business’s professionalism and quality based on its online presence. The website needed a refresh to align more closely with its stellar reputation and make information easier to digest for users seeking legal assistance.

The Goals of the New Website

The main objective for the redesign was to create a modern, responsive website that reflects Berry Riddell’s expertise and professionalism. Here are some of the core improvements we focused on:

  1. Improved User Experience: We streamlined the content to present key information in a more digestible format, using a cleaner layout and concise text. This helps clients easily navigate the firm’s services without being overwhelmed by lengthy paragraphs. In addition to improved information, Berry Rddle wanted a section to share news articles and blogs and highlight their achievements and awards. Having this on a site is not only great for site visitors but also a very effective way to boost SEO through keywords and Google Ranking Factors.
  2. Modern, Professional Design: We updated the design to match Berry Riddell’s high standards of brand. A more modern aesthetic now showcases their professionalism and makes a great first impression on potential clients. The real estate landscape in Arizona changes quickly, and the site images needed to be the most up-to-date version of various areas. Team highlights were also revised to reflect their qualifications, awards, and experience.
  3. Mobile-Friendly & Responsive: In today’s digital landscape, having a site that functions seamlessly across devices is a must. The new website is fully responsive, ensuring users have a smooth experience whether they visit from a phone, tablet, or desktop.

Why Consider a Website Redesign for Your Business?

If you’re a business owner wondering whether your website needs a refresh, Berry Riddell’s transformation is a great example of why it matters. A website is often the first interaction a potential client has with your business—making that first impression count is key. An outdated or difficult-to-navigate site can turn visitors away, while a sleek, user-friendly website can boost credibility and improve client engagement.

In today’s fast-paced digital world, staying current with web design trends and user expectations can make a significant difference in how your business is perceived online.

Ready to Transform Your Website?

If you think your website might be due for a refresh, we’re here to help! Whether you’re looking for a total rebuild or just some tweaks to enhance your online presence, we’ll work with you to create a site that truly represents your brand and supports your business goals. Get in touch with us today to schedule your complimentary 30-minute consultation or request a quote to get started.