Blog

Interviews

How to Use Website Analytics for an Effective Marketing Strategy: Lyndsay Clements, Ellen Grace Marketing

Over the past few weeks, we’ve looked at not only what website analytics are but also how to get actionable analytics on your website through Google Analytics too. One of …

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Optimization

Is Your Website Invisible to Half of Users?

You read that right – your website could be invisible to nearly half of the users you’re trying to attract. How could that be? If your site is not mobile optimized, …

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Optimization

How to Enroll Your Website in Google Analytics and Why It Is Beneficial

Last month we shared the importance of utilizing your website’s analytics. The measurement of traffic, bounce rates, mobile v desktop visitors, and duration of visits are just a few of …

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Client Highlight

How PR Can Help Your Business Marketing by Robyn Patterson, Mack Media Relations

We are thrilled to have Robyn Patterson, founder of Mack Media Relations share with us how public relations can benefit your business. We got to know Robyn first through The …

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Optimization

Analytics 101: What They Are and How to Utilize Them

You may be reading a lot about analytics lately, but it can be tricky to understand. Having ample data won’t help if the analytical sources aren’t utilized effectively for improvements …

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Maintenance

5 Tips for Maintaining Your Business Website – and 5 More to Download

At Hammersmith Support, website maintenance is one of our core services. We know that you can build a beautiful and responsive website, but if that site isn’t maintained, it can …

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Maintenance

A Breakdown of Our Monthly Maintenance Process

We’re certain you’ve read all about our Hammersmith Support maintenance packages by now, but are you still curious about exactly how the process works? We asked our own Lisa Finn …

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Optimization

How WordPress Makes Website SEO Easy

For many businesses, search engine optimization is the name of the game. Having a more favorable rank on a search engine results page – SERP – means more visitors to your website. …

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Maintenance

Don’t Make These 3 Mistakes After Your Website Launch

Your new business website has launched – hooray! It’s an exciting time as your clients and potential clients get to see your business’ new digital look and feel. But beware! …

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Optimization

First Impressions Matter: Is Your Website Making the Wrong One?

In today’s digital world, simply having an online presence for your business is not enough. According to research, most Internet users will judge a business by its website. Meaning if …

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