At Hammersmith Support, we love partnering with brands that are doing meaningful work, and Health for Life Naturopathic Medicine is exactly that. Their team delivers warm, collaborative, whole-person care that helps patients feel seen, heard, and empowered. But their old website didn’t quite capture that story—or their current services.
Enter: The Refresh
We had the pleasure of working alongside the branding and strategy team at Blush Cactus, who laid the creative foundation with a beautiful new logo, earthy color palette, and thoughtfully written copy. From there, our team brought it all to life with a fully rebuilt, responsive website that’s fast, functional, and designed to grow with the practice.
The new Health for Life site is more than a digital upgrade—it’s a reflection of their values, their voice, and the care they deliver every day. Keep reading to see how we turned a dated site into a modern, lead-generating hub that supports both the patient experience and the business behind it.
Blush Cactus Collaboration
Hammersmith Support has teamed up with Jena Gribble and her outstanding team at Blush Cactus for several of our clients. We appreciate that they believe a website should do more than just exist—it should speak, connect, and convert.
Blush Cactus began with its signature deep-dive strategy process, leading several collaborative sessions designed to uncover the clinic’s heart and mission. These conversations laid the groundwork for a full rebrand that feels aligned, intentional, and lasting.
From there, they created a new logo, an earthy and gender-neutral color palette, and a calming visual identity that communicates trust, authority, and care. Every design choice was rooted in how we wanted patients to feel when interacting with Health for Life—welcomed, safe, and informed.
But they didn’t stop at the visuals. The Blush Cactus team wrote every website content page from scratch, ensuring it reflected the clinic’s warm, educational, and collaborative tone. The copy is SEO-rich and user-friendly, helping new and returning patients easily find what they’re looking for while showcasing the expertise and heart behind every service.
Bringing it All to Life
Once the brand strategy, copywriting, and design were in place, the talented developers at Hammersmith brought everything to life online. The result is a stunning, modern, lead-generating website that reflects the integrity and vision of Health for Life.
From a dated, bootstrapped site to a polished and professional digital experience, this transformation has been one of our favorite collaborative wins. We’re so proud of the outcome—and even prouder of the story.
If you think your website might be due for a refresh, we’re here to help! Whether you’re looking for a total rebuild or just some tweaks to enhance your online presence, we’ll work with you to create a site that truly represents your brand and supports your business goals. Get in touch with us today to schedule your complimentary 30-minute consultation or request a quote to get started.