Google Analytics 4: What You Need to Know About This Update
Heads up! If your website is utilizing Google Analytics, also known as Universal Analytics, you need to migrate your account to Google Analytics 4 before July 1, 2023, or risk …
What to Do With Website Analytical Information
We love data! We know that sounds a little nerdy, but really, analytical information is incredibly valuable to a business. Google Analytics is able to capture information about the demographics …
Analytics 101: What They Are and How to Utilize Them
You may be reading a lot about analytics lately, but it can be tricky to understand. Having ample data won’t help if the analytical sources aren’t utilized effectively for improvements …
What Is Google Analytics and Why Your Business Needs to Use It
Google Analytics has gained a lot of popularity in the last few years. Why is that? On top of being easy to navigate and offering great insights into who is …