Top o’ the mornin’ to ya on this luvly St. Patrick’s Day! While the luck of the Irish may be with you today, your website might not fair as well. Don’t let some shenanigans interfere with your site running smoothly. And you can trust that we won’t give you any malarky this fine day, but instead only a pot of gold of good advice for your website. Here’s how a golden Hammersmith Support maintenance package can charm your site and keep it from getting pinched by hackers and malware too:
Our Maintenance Packages Include:
- Site backups with a live staging copy maintained
- Security scans and malware prevention
- Site optimization
- Full site test each month
- Submission to Google Search Console
- Premium hosting on a WP Engine dedicated server (premium package)
- 2–4 hours of content updates each month
Now, if you’re thinking that you don’t have that much content to update each month, don’t worry! There is a lot you can do with those content hours including:
Add New Content
When was the last time you updated your About Us page? Is there any new information that can be included or that should be changed? Or maybe it’s time to get that blog or portfolio page set up. One-time updates to your content are good, but consistent and large updates—like a blog—are great for organically boosting your site’s SEO because Google Ranking Factors favor large content changes.
Create a Lead Magnet
Capture new leads by offering a lead magnet on your site. These handy tools provide a great resource for your potential customers and can help you build your contacts as well. Those contacts can be utilized for newsletters and other communications by delivering directly to interested individuals.
Update or Add Forms
When was the last time you checked the forms on your site? Do you know that when someone submits their information that it’s going to the correct place? Or maybe you need a form to collect contact information, answer questions, etc.
Change Out Images
Just like the words on your website, the images can get stale too. Swap out images for updated versions or add some to the site. Most importantly, be sure that the information on each image is complete to boost the site’s SEO.
Every business is different and has different needs. Content hours can be used to add or improve features specific to your business. For example, real estate agents can add an IDX feed so that current listings automatically populate on the website. If your site has e-commerce, updates to stock, pricing, and more can be done to make sure your customers are getting the most up-to-date view of your merchandise.
And If the Leprechauns Do Get to Your Site …
Don’t worry; you’re covered! Our process keeps a backup of your site and allows us to get your site fixed and backed up faster than you can say “If you’re lucky enough to be Irish …. You’re lucky enough!”
If you have questions, we can help. Set up a complimentary 30-minute meeting and let’s talk about your business website needs and how our maintenance package can get your site running smoothly—and keep it that way too.